The Senate chamber, Palais du Luxembourg
Corporate comms

A2CGA

Editorial preparation, hosting, filming and photo coverage of an institutional event at the Palais du Luxembourg.

Objective

This competition was born of a joint initiative by the French and Algerian presidents on historical memory, which mobilised young people to work on the topic and gave rise to this competition run by the A2CGA association. On 18 March 2024, the association welcomed the winners of its first edition at the Palais du Luxembourg, under the patronage of Senator Rachid Temal, vice-chair of the Foreign Affairs committee.

Sectors
InstitutionalHeritageEducation
L'hémicycle du SénatGroup photo of the winners in front of the Palais du LuxembourgAudience in the chamber, overhead viewTwo winning studentsRachid Arhab, master of ceremonies

Strategy

Liik managed the event from end to end, in an institutional corporate communication register. Beforehand, full editorial preparation: ceremony outline, interview angles, coordination with speakers. On the day, hosting by Rachid Arhab, filming designed natively for social media rather than plain archival footage, interviews with key speakers (historians, teachers, winning students, public figures), and full photo coverage of every highlight, from official speeches to the diploma ceremony.

Deliverables

  • 01 Full ceremony filming
  • 02 Reportage video (3-5 min)
  • 03 Teaser version (1 min)
  • 04 About ten testimonial capsules
  • 05 Full photo coverage
  • 06 Hosting of the ceremony
Results
0
students mobilised for a unique event at the Palais du Luxembourg
0
teachers committed to carrying the project into their classrooms
0
schools represented across France

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